Temporary hiring is expected to rise 15-20 per cent this year as companies step up recruitment for specialised frontline roles to meet increased demand during an extended festive season, a report said on Wednesday.
Hiring across organised retail, e-commerce, quick commerce, logistics, FMCG and consumer durables is expected to grow this festive season, according to TeamLease Services’ Festive Season Workforce Report 2026.
However, hiring is shifting beyond volume recruitment toward specialised frontline roles as businesses prepare for a longer festive calendar, faster fulfilment expectations and increasingly omnichannel consumer journeys.
The TeamLease Services’ Festive Season Workforce Report 2026 is based on its internal workforce dataset and evaluates anonymised employment records of 60,000 frontline associates deployed during the season across Consumer Durables, Organised Retail, E-Commerce, Quick Commerce, Logistics, and FMCG.
According to the report, as sale windows extend fro
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