Snap’s second-quarter revenue surpassed estimates, boosted by World Cup advertising and large advertiser activity. The social media company is enhancing its ad platform with AI-powered tools for better targeting. Daily active users grew five percent, maintaining prior growth rates across the platform. Despite competition, Snap’s revenue jumped nineteen percent to $1.60 billion. The company anticipates continued revenue growth in the upcoming third quarter.
Read more at the source
Disclaimer: The content of this post is sourced from external sites and is for informational purposes only. All rights and credits belong to the original authors and publishers.