PepsiCo, Monster challenge India ‘energy drink’ label ban citing business impact

PepsiCo and Monster Beverage have initiated legal action against India’s food regulator regarding a recent labeling ban. The regulator’s directive requires companies to stop using the ‘energy drink’ label, citing health concerns. PepsiCo claims the ban will severely impact their investments and market presence. Similarly, Monster Beverage argues that the decision has caused significant financial losses and reputational damage.
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