Roll over gold, Indians now gemming to coloured stones

Coloured gemstones are gaining popularity among young Indians. Bollywood celebrities and rising gold prices are driving this trend. The Indian coloured gemstone market is expected to reach $1.9 billion by 2033. Rare gems like tanzanite and paraiba tourmaline are in demand. Jaipur is a major hub for cutting and polishing these imported gemstones.

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