How Naomi Osaka invested in a $3.1 million hair business after one woman turned her personal salon frustration into a 4-location company

Naomi Osaka has entered the investment arena by backing Pressed Roots, a salon dedicated to enhancing textured hair, founded by entrepreneur Piersten Gaines. Garnering impressive financial traction, the business saw revenues of $2 million in 2022 and $3.5 million in 2023. Gaines crafted this innovative idea while attending Harvard Business School, testing it through successful pop-up events.
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